Morgan Barnard

Morgan’s journey into safari travel marketing was shaped early on by holidays in the bush and family camping trips surrounded by wildlife. With a deep love for nature, she first joined WildEarth as a live director, helping broadcast safaris to viewers across the world. With a background in marketing and experience working with safari lodges, she returned to WildEarth Travel to focus on what she loves most: using authentic storytelling to connect people with nature.

As Marketing Manager at WildEarth Travel, Morgan oversees the full guest communication journey, from the first point of brand discovery to the memories shared after a trip. She focuses on shaping meaningful communication at every stage, ensuring that each safari feels personal and true to the WildEarth spirit. For her, marketing is about more than strategy. It is about creating an emotional connection and inspiring people to experience Africa for themselves.

She describes the WildEarth Travel brand as real and honest, a company built on trust, led by expert guides, and committed to meaningful, in-person connection with nature.

When not writing stories or managing campaigns, Morgan can usually be found outdoors. Based in Cape Town, she spends her time exploring the mountains, forests and coastline, always seeking space to reconnect with the places that shaped her.